Do you need more massage clients? I know what that’s like. Early on in my massage career I was barely making a living and it took me a long time to figure out that I needed to hone certain skills. But once I became competent with these skills, I found a good living at the [...]
Good news! You don’t need to be certified in medical massage to treat sciatica. You don’t even need to know the latest myofascial technique. In fact, you can do a lot of good with sciatica if you just understand some basic physiological mechanisms and back research which surprisingly (or not) correlates to common sense. What [...]
Understanding failure can lead to more massage money. I bet you think I’m talking about lessons learned from failing. I’m not. I’m talking about something more nuanced. Here’s what I mean. You’ve failed at something. I’ve failed. We’ve all failed. After the failure our brains add the current failure onto a list of failures. Nice [...]
One week you’re dining at your favorite restaurant. The next week you’re eating P&Js. We all know what happened during P&J week–clients disappeared. That’s just how the massage business is, right? Actually, no. You can create steady and predictable massage income every week. Here’s how to do it. Predictable Massage Income First, think about how [...]
