If you’ve tried to be a salesperson and it’s absolutely not you, don’t sweat it. There are ways to sell massage without really “selling”. Gift certificates play an important role in the sell-without-selling game plan. I’m Not a Salesperson When I was young, I had a sales job at a local equity theater. I stunk [...]
I have a “that’s good, but wtf?!” feeling towards national massage spas, like Massage Envy. The “good” part is that they provide steady work. The “wtf?!” part is everything else: Low wages, a churn and burn business model, and the soul sucking break room where if you weren’t already miserable walking in, you will be [...]
I’m 100% on my own when it comes to making money in my massage practice or any other business that I have. That means I have to sell, produce and deliver to eat. No one gives me sick days or vacation days. No one pays for my insurance. Without me it all falls down. And, [...]
Welcome to massage talk therapy. Got a problem? I do. I hate cutting my toenails. Don’t know why. Maybe I was an unhappy podiatrist in another life. Anyway, I avoid cutting them at cost. They get way too long, and when I finally cut them I announce to my wife, Lisa: Hey, I cut ’em! [...]
